Channel Companion
Channel Companion connects advisors to the suppliers who actually fit their deals, and connects suppliers to the advisors who need what they sell. Every recommendation shows its reasoning. No pay-to-play rankings. No black boxes.
You spend hours comparing suppliers across portals that rank by spend, not by fit. Channel Companion analyzes your deal and tells you who's built for it, with the reasoning visible so you can trust it.
Your data makes the platform smarter over time, but nothing is ever tied to you or your clients by name. Suppliers see aggregated intelligence, not your deals.
Drop in a call transcript or describe the opportunity. The AI analyzes customer needs, requirements, and deal specifics, then recommends suppliers who match.
Every match is scored on genuine alignment: product capabilities, ICP fit, vertical expertise, deal size. Not who wrote the biggest check.
The AI catches opportunities you'd walk past. Going in for UCaaS? It flags the security need your client mentioned in passing. That's incremental revenue you'd have missed.
Every recommendation shows why it was made: match factors, confidence signals, contextual fit. Not a black box score. Architecture you can interrogate.
You've been paying for visibility without knowing if it reaches the right people. Channel Companion matches you to advisors based on what they're actually selling, not how much you're spending.
Your company's profile is already on our platform, built from publicly available product and market data. Claim it to make sure advisors are seeing accurate information when the AI recommends you.
Load your product data, pricing, ICP, and competitive positioning into one clean profile. The platform keeps matching you to new deals as they come in.
Every connection comes with context: what the advisor is working on, why your product fits, and what the deal looks like. You're not buying a list. You're getting introduced.
See what advisors are actually selling, where the market is moving, and which verticals are generating demand for your product category. Channel intelligence that was never available before.
Rankings are based on fit, not spend. The platform doesn't lie about why you're being recommended. Transparency is the architecture, not a toggle. The best product for the deal wins.
How it works
Suppliers standardize their product data, pricing, and ICP into one clean profile on the platform.
Advisors upload a call transcript or describe a deal. The AI analyzes customer needs, vertical, and deal specifics.
Channel Companion matches the deal to the right suppliers and facilitates a qualified introduction, with context on both sides.
Supplier pricing
Advisors use Channel Companion for free. Suppliers invest in qualified access to the advisor network.
Essentials
$1,000
per month
Profile visibility, fit-based matching, and qualified introductions. The foundation: transparent access to advisors working deals that match your product.
Standard
$2,500
per month
Everything in Essentials, plus deeper deal intelligence, cross-sell identification, and competitive positioning data. For suppliers serious about the channel.
Professional
$5,000
per month
Full platform access with priority matching, advanced analytics, and dedicated onboarding. Roughly four incentive trips, with transparent, measurable returns.
The channel has been matching suppliers to advisors based on who pays the most. Channel Companion matches on who fits best. From guesswork to intelligence.