Every MDF request an advisor posts and every dollar a supplier puts in goes out on X as it happens
How MDF'r works
Until now, getting MDF meant knowing the right person at a supplier.
- Your eventSampleEventCustomer dinner, 60 guestsWho’s comingIT directors from mid-market healthcareWhy fund itThree open SD-WAN dealsEventCybersecurity lunch, 25 IT leadersWho’s comingSecurity leads from regional banksWhy fund itTwo firewall renewals this quarterEventTwo-day partner summitWho’s comingYour top 40 customers and their IT teamsWhy fund itExpansion across 12 accounts
Describe your event
Who’s coming, and why it deserves funding.
- BudgetSampleTotal program{{hwTot}}Your share{{hwPct}}{{hwShr}}Asking suppliers{{hwPctA}}{{hwAsk}}
Put in your budget
Your share, and what you’re asking suppliers to fund.
- Send toSampleBy categoryBy supplier{{hwReach}}
Send it to the suppliers who fit
Pick a category, or name the suppliers you want.
- ResponsesSample{{hwSnapName}}Cloud providerReviewingApproved{{hwApprA}}Mobile carrierReviewingAsked for more infoOpenLifecycle providerReviewingPassed$0
{{hwLive}}
They respond
Suppliers can approve it, pass on it, or ask for more information.
Apply to the marketplace
Advisors can also apply for MDF suppliers have put into the marketplace. Live now:
Cloud providerLive
$1,500 to $4,500A cloud provider says its best results come from small rooms of IT executives, so it will put $1,500 to $4,500 toward a dinner or roundtable you host in the Southeast US or eastern Canada.Apply by Dec 30Apply
Lifecycle management providerLive
$1,000 to $3,000A technology lifecycle management provider will put $1,000 to $3,000 toward an event for your enterprise customers and prospects, though eligibility depends on which TSD you work with.Apply by Nov 29Apply
AI on-hold audioLive
$2,000An AI company that turns hold time into marketing will put $2,000 toward one event, webinar or email campaign for your clients. Any business that puts callers on hold is a fit, and most of yours do.Apply by Dec 31Apply
Business mobile carrierLive
Up to $2,500A business mobile carrier will cover up to $2,500 of an event for small-business owners, and the ideal guest list is HVAC contractors, electricians and franchisees. Eligibility depends on your TSD.Apply by Nov 29Apply
Cloud communicationsLive
$1,000A cloud communications provider will give an advisor in Missouri, Kansas or Arkansas $1,000 to join a local business association or host a customer lunch and learn. Somebody else can pay the chamber dues this year.Apply by Nov 29Apply
Requests for youSample
Funded{{hwFunded}}
For suppliers
Meet advisors you’ve never worked with.
Channel managers: get into MDF'r
Until self-serve sign-up is on, we add channel managers by hand. Send the form and we will set up your access and reply to you, usually within one business day. Work email only.